Augmented Design Analysis of Print Based Advertising

I began collecting interesting poster designs I like from Pinterest. I want to manage a merge of good conceptual content and an inventive format that makes the best of the print outcomes.

Coca-Cola Light

It's an old advert but still successful. Very different method they've used in this advertisement campaign. I love the way they've made the coke shoot up instead of in the glass to show how light the drink is. The openness of the visual joke makes it very warm in tone of voice and cheery and in keeping with the established identity of the Coca-Cola brand.

Game of Thrones

Possibly my favourite advert ever seen in New York Times, probably because I am a fan of Game of Thrones. The full page shadow of a dragon overhead, cast over a series of dummy articles. It creates fantasy and excitement. Brilliant marketing. 

Nivea Night Cream Poster

A really clever subtle poster for Nivea night cream. How they conceptualized this print ad with the moon representing the “night” cream is clever. Personally, I like its simplicity and straightforwardness.

Oreo