Monday, 24 November 2014

OUGD503: Sela Bar

I have decided to enter a submission for the Leeds College of Art Nest magazine to design an advert for the Sela Bar, a music and pizza bar in Leeds. 


I started by looking at few of their existing designs that they have on their twitter and Facebook. 


They are all bright, have use of bold type and quite illustrative. On my poster I would like to include the four main facts that it is a pizza bar, live music, beer and cocktails as I think these are the four things they aim for. I also want to create something quite different, almost psychedelic. 

Outcomes:





Final Poster:




Evaluation: 
I decided to respond to this brief to design an advert for Sela Bar as a chance to be featured in the next NEST magazine, Leeds College of Arts student magazine featuring students work that will get distributed around Leeds. I decided to do this as I enjoy creating posters and adverts and I wanted to create something unique and different for Sela Bar. I used the silhouette of two heads facing each other to emphasis it a lively sociable place to be.  To start this brief I started to research Sela bar and their online presence, I go to Sela Bar often myself for gigs. While researching I really liked there previous designs, I like the retro look and bold colours used and I wanted to create something equally as bold.

Overall I am happy with my design, I sent the design of to the editor of Nest magazine and the design will then get sent off to Sela Bar and then they will choose the best one they would like to represent their business. If I was to do this brief again I think I would of liked to started it earlier as I didn’t realise when the deadline was, as I think I would have created a better outcome. I think I would of made something with digital type and experimented with some retro advert ideas. I would also like to have a goat some hand rendered some type to make it more psychedelic and unique. 

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